I tried to make the post reflect my view that 'direct to fan' is an essential method that all musicians need to use to build their careers but I also wanted to show that many musicians still want a record deal or some other kind of partner to help them succeed.
It's more business centric than what I write here and on the main site but I think it's good - read it there.
Why D2F?
Well, because building your fanbase through direct means is both long-lasting and rewarding for both the fan and the artist, but, crucially it is now a reality for every artist with access to the web....
...i.e. everyone.
This seismic shift in how to reach your audience and keep them close is discussed in this very good video.
You can see the original post at the Midem Blog here.
