Presskit.to - A New Online Mobile Presskit For Bands to connect with Industry Professionals

This looks like it could be a useful online application, Presskit.to, is the music industry’s first cross platform portfolio web app designed to aid individuals in organizing, protecting, & sharing their creative identities. Consider it a digital business card for the 21st century that houses all of your relevant career info and media without the clutter of social networks and official websites.

Presskit.to, the first product from Boston-based music-tech startup Indie Ambassador, was created after its founders, all of whom are lifelong music entrepreneurs in their own right (see below), realized there was no tool designed to allow their demographic to neatly and securely showcase their projects in a manner that was ideal for industry professionals to access and interpret.

The app allows users to grant select access to unreleased content (audio, video, images, & files) via private streaming and download, while assigning custom expiration dates from a mobile accessible dashboard. A recent integration with SoundCloud is the first of many third-party services that will be built into the app in the coming weeks.

Currently in private Beta, Presskit.to is optimized for use across all Internet connected devices, enabling users to proficiently network in-person and online. 

Link

http://presskit.to/

Get your Wiki on

Those folks at Presciption PR with another cracking post.

We looked at how you should claim certain online profiles - if your profile would stick - in this post.

But, creating a Wikipedia entry and geting the self-appointed guardians of all things Wiki to leave it there, can be tricky.

That's where this article helps with specific advice.

You need to ask yourself two hard questions. Questions which may lead you to retire from the music business, but questions that need to be answered before going anywhere near Wikipedia:

1. Has your band achieved anything of note, that deserves an entry? I.e., sold any records? Or played any big festivals?
2. Has your band ever been reviewed in any serious publications?

If you can answer yes to either of those questions, it’s okay to start thinking about writing a Wikipedia entry.

Read the full post here.

 

Top 10 ways to sell and promote music online

Matthew Ebel absolutely nails it in this post on how to promote music online.

Matthew is a working musician who uses all the methods that he can find to promote and sell his music. So these tips come with a dose of real world testing and experience.

I love them as they are bang to the point. Particularly the stuff about getting a domain and a website - you know, like how I've been enouraging you to do that on Friday and today?? It is absolutely essential!

I’m no Ariel Hyatt, but I’ve been told I have some good ideas for using online tools as an indie musician. I mean, heck, I do this for a living. If something I do doesn’t work, I drop it like a bad habit and move on to the next idea. Is this list comprehensive? Hell no. In fact, I’ll probably have better ideas tomorrow. Right now, though, this is the best list I could divine. Here are some patterns I’ve seen over the years:

Read his 10 tips here.

Album press release - line by line guide

If you're releasing an album, this is a great lesson in music publicity.

A line-by line guide on how to write the perfect press release.

A well written press release is the first step in getting some attention for your new album. Use this template to help you organize your information. Note that this template was written with bands and indie labels in mind as the writers and the media in mind as the readers. PR folks and radio pluggers will want to take a slightly different approach with their press releases, and one sheets for distributors and stores should also be slightly different.

Read it here.

The future of Music PR

This is a video of a panel from the recent North Park Music Thing in San Diego which saw a bunch of panels on a range of subjects - we'll probably show you some more!

This one looks at the changes in music publicity that the internet and the changing music industry have brought about.

There's good advice in here on how to find and work with a good music publicist and on how to do it yourself.

The Future of Music PR from North Park Music Thing on Vimeo.

If the embed video isn't viewable - you can find it here.

 

How to post a perfect press kit on your artist site

Can't knock Ariel and what she does at Cyber PR. This is a great post that deals with a key element that you should have on your band website - a high quality press kit.

I'll leave it to her:

I’m often amazed when I go to an artist’s website, and I look around, and I’m trying to find basic press information and I can’t.

It seems that in the age of Twitter, Facebook, and Facebook Fan pages, and constantly focusing on your two-way conversations, we’ve forgotten the important basics.

Read the key post here.