How to leverage LinkedIn

We have a post on using LinkedIn as a musician - it's got some good ideas about why & how musicians can use LinkedIn to further their careers.

I was reminded of it when I came across this free pdf today. It's written for general business marketing but since it's very much a basic intro to LinkedIn it's usable by anyone, such as musicians!

Topics covered include how to set up a LinkedIn profile properly, using Groups and Best Answers to get noticed and connect with people and proper use of Recommendations.

Well worth a read - sign-up required.