Why every musician should have a ping artist profile

Cameron at MusiciansWages.com has posted a brilliant article about why every artist should embrace apple's 'Ping' network on iTunes.

Yesterday we posted apple's own guidelines, but Cameron's article is a much easier read - and he argues that having your profile set up is a key part of your online music promotion.

Apple’s recent rollout of iTunes 10 included a new feature called Ping, dubbed a “social network for music” by the creators. Ping’s release was followed by a good deal of criticism from the tech and music blogs, and for the most part, I agreed with them. Coming from a company that’s notorious for unveiling gadgets and software that impress from the moment of Steve Jobs’ keynote, this feature kind of felt like it wasn’t ready for public use. But despite it’s downfalls, and perhaps because of it’s small splash in the online music and social networking community, there are several reasons why every musician should be using iTunes Ping.

Read the article at MusiciansWages.com

Ping - best practice guide for artists

Ping - is it the essential future or another waste of time?

It seems that the artists featuring most heavily are seeing an increase in sales but, given that they are so far the megastars that we all know - is that a case of chicken and egg?

And how do you, as an indie artist, get your artist profile up and running and get some attention from your online music promotion efforts?

Well, Apple has decided to help you out with the release of their own best practice guide, which has been posted by the lovely folk at Tunecore.

The first hurdle is getting an artist profile set up, which is currently best done by getting your digital distributor (whoever that may be) to contact itunes and request your artist profile - there are millions of people doing this, so it may take some time!

Once you are set up, go and download the guide and follow the rather dry suggestions!

Get the Apple artist guide to Ping here.