iTunes now accounts for 80% of most of my client's income outside of their own direct-to-fan sales from their websites, so adding another 5% to that makes a noticeable improvement.
And it's relatively easy to do.
What this post teaches is that you should swap bare links to your music on iTunes for 'affiliate' links. Now, if you don't know what an 'affiliate' link is, the short answer is that it's a link that the vendor (in this case iTunes) tracks to see where people coming to their store are being sent from. And, if the visitor buys as a result of coming through your link, you get paid a commission.
This is a massive business online and if you've never heard about it, go and search it up and have your mind blown!
As a musician though, you should follow the advice in this post and use affiliate links to your own music on iTunes.
BTW, the same thing applies on Amazon and various other digital music retailers.
The majority of artists already have their music on iTunes, thanks to simple services like CD Baby and Tunecore. You get 70% of the money every time someone buys your album. But if you are sending you fans to iTunes, you need to sign up for an iTunes Affiliate Account to earn an extra 5% every time one of your fans buys something after clicking on your link!
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