We posted a great guest post on the main site yesterday from @musicmarketingX called '10 tips to make your Facebook Music page work better'.
Please check it out if you didn't already as it's really good stuff.
But then, literally an hour later I saw this post on Mashable that has a very simliar theme. In fact, 4 of the points are pretty much covering the same things, but that means that the other 6 make it a great companion piece to our post!
Read them together and you've got 16 different tips on how best to post on your Facebook page to get the best interaction from your fans.
How you engage those fans and sustain a meaningful online dialogue with your customers. Facebook fans will only want to engage with us if we serve up relevant content and truly participate. We also forget about EdgeRank — Facebook’s News Feed algorithm that helps display “relevant” stories. The News Feed only displays a small subset of stories generated by the friends and brands users engage with the most. The more popular your story, the more likely it is to show up in people’s News Feed. News Feed optimization becomes as important as your content strategy.
Let’s explore ways we can create updates that are optimized for the News Feed and engagement. Below are some dos and don’ts to remember each time you tackle that all-important question, “What should we post to our Facebook Page today?”
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