Two reasons to show this video.
1. Chappers, whose YouTube channel this is from, has some great tips on how to get an endorsement deal from an equipment manufacturer and his facts are spot on. He also points out that, done right, you can manage this before you have been hugely successful; and
2. He talks about using YouTube to build your profile - but just by watching this and seeing what he does and how he uses YouTube, you can learn so much. He has a massive personality and posts very regularly - pretty much every day.
It's a masterclass in both endorsement procuremant and YouTube for musicians.
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