Artist Development - it's now down to you

Bob Lefsetez telling us that artist development at major labels is dead - and he's pretty much right.

But this article goes further - looking at why you're making music and how you can rely on yourself if your motivation is right.

So if you’re a new act, stay indie.  You’ve got to, in order to be control of your own artistic destiny.  If you can’t change direction on inspiration, chances are you won’t connect for more than a moment, if that.

And indie is about forgetting everybody else and focusing on your fans.  If your fans are burned out on your music, you must make more, even though others have never heard it.

Read it here.