I love this post - it has some great points to get you thinking about how you can promote your music.
It's true that you need to find a way to stand out in order to get yourself noticed and, although great songs, a great performance and great image are all part of this, something unique often catches the eye of fans and industry alike.
The biggest thing that you, as an independent artist or musician, can do to for your own career is to find a way to set yourself apart from the pack. In a world of copycats and knock-offs, this may seem an impossible task. However, hundreds of thousands of artists have found ways to become innovators and leaders rather than imitators and followers. A very effective way that you can do that is to be the first at doing something that no one else has done yet. Here are some examples.
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